The emotional index ©

The emotional index ©

Definition


The emotional index © or e-index is a key indicator of emotion invented by Q°emotion to synthesize the main emotion felt in the words and its corresponding intensity. It's is an emotional temperature measuring device fixed by convention between -20°C (-4°F) and 40°C (104°F). This indicator is calculated at the level of each comment and depends on 2 independent parameters: the main emotion of the comment and the intensity of the words used.

For example, a disgusted comment will always have an emotional index between -20°C and -15°C   [1]  (depending on the intensity detected), and a comment expressing joy will always reach an index above 31°C.



Depending on the data visualization chosen (thermometer or bubble) It is possible to see how the emotional components of the comments explain the emotional index.




Evolution indicator
You can observe the progress of the e-index against the time period that precedes exactly the one chosen, whether it is the year, quarter, month or a manually determined period.

Once the emotional index has been calculated at the commentary level, simple algebraic means can be used to calculate emotional cues over periods, themes or any other grouping of comments. The e-index © can be found on all the main pages of the platform.

It is the main emotion that defines the e-index at a verbatim level, then averages are calculated by category/ period/ filter.

Transcription table between Celsius and Fahrenheit




  • Happy Comment : From 31ºC to 40ºC / 81ºF to 100ºF
  • Surprised Comment : From 21ºC to 30ºC / 61ºF to 80ºF
  • Calm Comment : From 11ºC to 20ºC / 51ºF to 60ºF
  • Frightened Comment : From 6ºC to 10ºC / 41ºF to 50ºF
  • Sad or Disappointed Comment : From -5ºC to 5ºC / 21ºF to 40ºF
  • Angry Comment: From -14ºC to -6ºC / 11ºF to 20ºF
  • Disgusted Comment: From -20ºC to -15ºC / 0ºF to 10ºF

  • Video resources



    • All rights reserved: Qemotion France SAS (2021)

    What is Qemotion? We are providing CXinsights.io, A SaaS Customer Experience solution to analyze emotions into customer feedbacks. Our goal is to identify and prioritize pain points in the Customer Journey, reduce churn and enhance the customer experience.


    [1]   (or from 0 to 100 °F according to the chosen unit for the emotional index.


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